Why You Need to Register Your Trademark

trademarks Apr 11, 2023

You've heard you should register a trademark, but how important is it really? Tune in for a breakdown of the benefits of registering a trademark with the USPTO and the top questions I pose to my clients to help them figure out if trademark registration should be a priority for them.

If you're thinking about registering your trademark and want to chat through a few questions or learn more about the process, book a trademark consultation call with me to get started: artfulcontracts.com/trademarks



Key Takeaways

  • A trademark is anything a customer perceives (usually sees or hears) and then thinks of your company - think your business name, course name, slogan, logo, podcast name, product/service name)
  • A registered trademark is an asset your business owns. It increases the value of your business and can be sold with the business or separately, or licensed to other people to use
  • The only way to truly own your brand and make sure no one else can use your trademark is to register your trademark


Resources Mentioned


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